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How to Manage a Sales Practice
The Recipe Part II – The Formula for Building an Army of Super Selling Professionals
In Part I of this two part series, I shared in general terms the ingredients needed to create a super selling professional. I also hinted at several of the different processes that he or she would need to learn in order to be truly effective. My objective over the next few lines will be to […]
The Recipe Part I – The Ingredients for Building a Super Salesperson
I am a chef by training and as such my wife tells me that I am a food snob. I am not sure if that is true or not, but what I do know is that I hate foo-foo food, meaning food so complex that it becomes unrecognizable. I love dishes that are simple, and […]
The New Job Description of an Automobile Selling Professional
“Give a man a fish and he will eat for a day,” is the first part of an ancient Chinese proverb that explains why the majority of salespeople are not doing so well in our industry. If you think about it, our industry is pretty young, a little over a hundred years old and since […]
Why Relationship Building is key to success with social media marketing
Why Relationship Building is key to success with social media marketing The key to achieving good ROI with social media and social marketing lies in the business understanding of how to correctly use CRM as a process and not just software. The secret is in their understanding of the R in CRM as a process […]